A letter to Shopify store owners wanting to take their business to the next level…
“The Astonishing Growth Secret Of The Most Successful Shopify Stores In The World!”
Learn To Fix This 1 Mistake And Your Flat Sales Will Curl Up…
The mistake happens early on a normal morning. You wake up, meander to your computer, and plug away at emails. You help a few customers with orders, reach out to a supplier, and check your Facebook marketing.
You know your store could do more than what it does, but growing it feels like driving down a dark road with no lights, no signs, and no map.
The biggest barrier blocking you from rapid growth is your confusion of what to do. You have a juggernaut list. From product sourcing, shipping, website designs, customer orders, blogging, competitions, Facebook… it never ends.
This is a lot of stress to bare on your own. To make matters more difficult, you feel the pressure to keep up with new trends and strategies in fear of falling behind. But you’re sick of wasting money on store features, Shopify apps, and advertising that don’t build profit.
It’s Time To Stop Flying Blind – And Laser-Target Your Profits
While optimizing Shopify stores across the World, I continually see 20% of activities bring in 80% of the store’s profit. The challenge for you is doing what matters most – and doing it the right way – to hit white hot records month-after-month.
Do you want to go through the worry of figuring out how to grow your store yourself? I see store owners frequently frustrated in trying one thing here and another thing there only to get a trickle of sales.
You could grind it out yourself and learn all the ways to attract more people to your store and get them to buy more. A lot of people have done it in one-to-two years.
The problem is every day your store under-performs is another day you miss sales.
Time and effectiveness are your two most important factors in ecommerce. Let me save you years of struggle and missed profit.
My name is Joshua Uebergang and I am the Head of Strategy at Digital Darts. I live in Brisbane, Australia and make Shopify stores get more sales. That’s all I do, so yeah, I’m good at it.
The growth strategy service I provide shows you how to make your store all that it can be.
In your growth strategy report I put together for you, I review everything about your store that affects sales then give you the sequence to get more visitors, buyers, and profit. It is entirely customized and actionable.
You Get an Elite Action Plan to Increase Store Profits Every Month
How would you feel if you knew with 100% certainty that everything you did will increase your online store’s profit? You could finally relax, spend time on other activities you love, and enjoy what you do. That’s the smooth result of my growth report for you.
You’ll discover what your store needs to dominate Google’s search rankings. There are boatloads of free visitors bypassing your store because of big leaks in your store’s design that throws away sales. I seal these holes and give you simple strategies to acquire more of your most profitable buyers.
I don’t waste time over useless metrics because what matters most is your profit. You can’t take your rankings, fans, and bounce-rates to the bank. I get you money. The rankings, lower bounce-rates, or social media fans are important, but they can easily distract you from your goal as a business – to make profit.
6 Steps to Growth-Hacking Your Online Store
The process you get working with me is not just another little thing ‘to try out’. You don’t reach $1 million in sales by tinkering the store or testing fly-by tricks. Double-digit improvements are the norm from my ecommerce marketing methodology but it requires hard work. Some ecommerce businesses are thriving with triple-digit (300%) jumps using this strategy:
Step 1. Rules of the Game
You have preconceived ideas about why your company isn’t where it should be. I take what you assume is the problem at face value because I rely on evidence over theory.
Firstly, I gain an understanding of your vision, key metrics, and agreed upon goal before setting out to discover why your store under-performs. Our rules of the game are now established.
A simple mind-trick to initiate this process is to get out of your marketing head and step into the shoes of your customer. Ego, costs, and prior efforts get in the way of doing what really matters in your ecommerce marketing plan.
I look at your entire marketing process, particularly every touch-point and opportunity, to grow your online store.
Step 2. Traffic Analysis
Where do your visitors come from, what are they searching, and does your offer match their search? You can have all the visitors in the world, but unless they want to buy or you have a marketing funnel to take someone from the research stage to purchase, you have achieved nothing.
You shouldn’t care about extra visitors unless they convert into real dollars. It’s not about traffic, but the right kind of traffic.
I use a variety of analytical methods to deduce the quality of traffic, who are your most important segments to focus on for growth, and where you need to be to get more of the right people who beg to buy what you sell.
Step 3. Visitor Analysis
Traffic analysis looks at visitors before they arrived at your site. Visitor analysis looks at the people on your site.
I compare the behavioral differences of people who buy and those who do not. Why do people buy from you? What type of people abandon at checkout? How do the intentions of people who buy differ to those who do not buy?
Visitors vary in types and intentions. Deliver the right kind of content with a suited call-to-action. A straight-up request for purchase is not always the best option.
Step 4. Market Analysis
What do your competitors do well? Who are the authorities in your market? Why do people choose you over competitors?
The best step to implement at this stage is capturing the voice of your visitors with simple surveys and reading prospect questions to discover their objections about buying from you. I’ll show you how.
Companies make the mistake of blindly following what competitors do thinking their actions must be an effective strategy to follow.
Deduce the threats in your market, the opportunities, and what relationships present power for your company. No company is an island. You’ll learn how to position your store to get attention.
Step 5. Traffic Scaling
The exact traffic acquiring methods vary between every store. For you, it could include PPC, SEO, social media, blogging, outreach, channel expansion, public relations, or video.
I review your existing marketing, show you how to turn it around into growth, and tell you what to do to reach the profit you want. You get the exact traffic methods you need to grow without spreading marketing efforts thin.
Step 6. Conversion Optimisation
Learn what you need to do to make people buy from you instead of competitors. I also discover choke points like page load-time, navigation, cross-browser compatibility, usability and more. I don’t push a particular layout, button color, or magic word onto your site. This is shallow distraction that misses the point of what nets you bank-building profits.
Email marketing fits in here too because not everyone is ready to buy the first time. I look at your full email marketing strategy and lay down a clear plan that automatically helps you acquire more sales from your visitors.
Conversion optimisation is slow and a waste of time without the first five steps. You need to understand:
- Where people come from
- Who they are
- What they want
- How you can best match your visitor’s desire
That’s The Method to Rapid Growth,
What Exactly Do You Get?
Determining our ‘rules of the game’ kick-offs off with an in-depth questionnaire to understand unique things about your business like profit margins and what will make this project a success for you.
Traffic, visitor, and market analysis is done to identify the truth about why you’re not growing. For example, you may have a couple of backlinks pointing to your site that have resulted in an SEO penalty.
I then pull out the most important ways your store can improve conversions describing exactly what you need to turn more visitors into buyers. You get a report and any accompanying materials detailing the major areas you can increase sales based on analytics and my time-tested experience.
I run through the six-step process to compile a comprehensive strategy document with supporting materials, for a clear plan to rapid growth. It is anywhere from 30-45 pages. Once you go over the report, you can ask any remaining questions to guarantee everything you wanted to know about your store is answered.
The plan is not a cheesy way to get you on my other marketing services. I’m confident you will want me to implement the findings from the strategy audit (so I include clear costs), but you’re able to follow the growth report yourself. The document is your fully customized in-depth profit plan for your Shopify store.
Best of all, you’ll learn what to focus on right now to immediately increase sales then proceed with the next most important step.
How to Know If This is Right for You
It’s perfect for you if:
- You have a Shopify store
- You want an exact plan to grow your Shopify store
- You want to work with a Shopify marketing expert who will advise you on everything with your store
- You have between $1k-100k sales per month
- Profit is your primary goal over fancy web effects and low-value metrics like Twitter followers
The ecommerce strategy service is not for everyone so it’s okay to say no.
Meet the criteria? You’ll be happy to hear your growth plan costs a low one-off payment of $1697. No hidden fees or changing price.
If this investment makes you feel uncomfortable, I suggest you keep on learning from my newsletter and working on the store yourself. If it’s within your budget, you’re interested in working with an expert, and you want more profit now, let’s take the next step.
I guarantee you’ll be stunned at the raw insights you’ll receive to finally run the successful store you’ve dreamed of.
Ready to Increase Your Store’s Sales?
I only take on three new stores per month. Let me become your secret Shopify weapon.
The new store growth strategy is recommend for those who have yet to launch or who get little traffic (less than 2,000 visitors a month).