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Your Definitive Guide to Google Shopping for Shopify—Master The Channel

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Google Shopping offers the ultimate way to level up revenue for many Shopify stores. We have managed approximately one hundred Google Ads accounts for various stores, and it’s common for my team and I to produce a return on investment for our clients of 300-2000%. While these results are not possible for all businesses, the Google Shopping channel is a golden source of customers wanting products. By searching, they are wanting. Maybe you work with an ad agency who actually…

How to Integrate Google Customer Reviews in Shopify

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Google Customer Reviews is a free program that allows retailers to collect reviews from customers. Your customers are shown a popup lightbox on the thank you page asking if they would like to be emailed at a later time to leave a review about their order. Formally called Google Trusted Stores, which launched in 2011, the program aims to create trust for users in their shopping experience through third-party reviews. The email sent is simple. The customer is asked to…

The Expert Guide to Shopify SEO: Over 101 Shopify SEO Tips

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Your store leaks sales if it does not appear at the top of Google when someone searches your products, the brand names you sell, or problems that your products solve. Google in a retail study found 75% of people turn to search engines to learn about products. Search engines are used more in online purchases than any other source like social networks, apps, or deal sites. The expert guide is a step-by-step method to setup, audit, and run a rockstar SEO campaign that grows your sales in Google search. I have used it on the sites of billion-dollar companies. We use it for Shopify SEO clients. Shopify recommend it to all store owners.

The Finest Google Analytics Setup in Shopify for Splendid Data

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Get everything to configure the ultimate Google Analytics for Shopify in this splendid tutorial. Digital Marketing Evangelist for Google and author of Web Analytics 2.0 Avinash Kaushik has called this the "great, detailed, guide on how to set up and get value [in Shopify]". A lot of Shopify stores have bad data and no idea how to use their analytics program. Once you complete the guide, you will change how you market your store forever as you finally make intelligent use of analytics to grow your store. Grab a fine cup of tea with a scone, find your monocle, and we shall explore the wonders together. My client checklist for the perfect Google Analytics setup with Shopify is...
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